Tani waa Maalinta Labaad ee ugu Fiican Saacadaha Soo-galootiga Safarka
Sababtaas awgeed, Green Monday ayaa kor u qaadeysa dukaamada sare sida Wal-Mart, Target iyo Amazon si loo kordhiyo xiisaha hareeraha Cyber Week iyo ciida Jimcaha Jimcaha xilliga duulimaadka.
Sannadka 2016-ka, dukaamada iibka dukaamada online-ka ah ayaa ahaa $ 1.621 bilyan.
Taasi waxay ku garaacday rikoorka 2014ka ah ee $ 1.615 trillion. Waa wax ka badan laba jibbaar sare oo ka hooseeya $ 881 million sanadka 2007-da. Kaliya isniinta Cyber ayaa aragtay iibka weyn oo ah $ 2.5 bilyan.
Isniinta Isniinta iyo Cyber ayaa Isniintii raacaya tikidhada-iyo-hoobiye ee lagu sameeyey Black Friday , maalinta ugu horeysa ee la iibsado ka dib Thanksgiving. Xilliyada maalmaha intarneedka waxay dajiyaan qoraallo badan sanad kasta iyada oo dad badani ay ku raaxaystaan helitaanka adeega kombuyuutarrada, kiniiniyada, iyo telefoonada.
Sida jiilka Isniinta, Green Isniinta ayaa rafcaan u leh Millennials iyo Gen X. Boqolkiiba 60 ka mid ah kuwa da'doodu ka yar tahay 40 ayaa iibsaday hadiyado fasax oo ay ku jiraan internetka, marka la barbardhigo boqolkiiba 40 carruurta Boomers.
Xilliga iibsashada fasaxa waa mid muhiim ah sababtoo ah hal shanaad ee iibka dukaamada sanadlaha ahi wuxuu dhacaa inta u dhaxeysa Black Friday iyo Christmas. Qaar ka mid ah, sida jewelers, waxay helaan boqolkiiba 40 dakhliga sanadlaha ah inta lagu jiro fasaxyada.
Green Monday Sales Chart
| Sannad | Iibka (biilasha) | Kordhinta boqolkiiba |
|---|---|---|
| 2005 | $ .556 | NA |
| 2006 | $ .661 | 18.9% |
| 2007 | $ .881 | 33.3% |
| 2008 | $ .859 | -2.5% |
| 2009 | $ .854 | -0.6% |
| 2010 | $ .954 | 11.7% |
| 2011 | $ 1.133 | 18.8% |
| 2012 | $ 1.275 | 12.5% |
| 2013 | $ 1.401 | 9.9% |
| 2014 | $ 1.615 | 15.3% |
| 2015 | $ 1.408 | -12.8% |
| 2016 | $ 1.621 | 15.1% |
Sidee Looga Isugu Yiri Isniintii?
Sanadkii 2007, eBay waxay soo warisay in maalinta ugu dhaqsaha badan ay tahay Isniintii labaad ee December. Waqtigaas, waxay ahayd dukaamadii maalintii ugu dambeeyay ay heli karaan hadiyado boostada si ay u yimaadaan by Christmas. eBay wuxuu uqaaday Isniintii Isniintii laba sababood. Marka hore, cagaar ayaa ah dakhliga shirkadda.
Marka labaad, suuqyada eBay online waxay u adeegsadaan jawi bey'adeed, ama xayawaan ka badan dukaamada qoryaha iyo kuwa madow.
Isniinta Green ma ahan maalinta ugu dhaqsiyaha badan, maadaama dukaamada ay soo jiitamayaan heshiisyada Cyber Week oo dhan. Iyadoo Amazon Prime iyo adeegyo kale, dukaamada ayaa sugi kara ilaa inta u dhaxaysa kirismaska si ay u iibsadaan internetka oo ay timaado waqtigeeda. Laakiin Isniinta Green ayaa weli ah gorgortan wanaagsan. Shirkadaha iibiya waxay bixiyaan boqolkiiba 50 ilaa boqolkiiba 90 qiimaha caadiga ah.
Sida Loo Helo Isbeddellada Maalgashiga Isniinta ee Cagaaran
Saadaasha waxaa laga heli karaa dukaamada kasta 'Isniinta Isniinta ama Iskoolada Internetka ee Cyber. Waxaad ka heli kartaa heshiisyada ugu fiican ee dhammaan dukaamada shabakadda GreenWallet ee Green Monday.
Cuntada Isniinta ee Isniinta waxaa laga heli karaa CyberMonday.com, taas oo kor u qaadaysa qiimaha internetka laga soo bilaabo 800 dukaamada sannadka oo dhan. Tilmaamaha Taleefashinka Taleefanka ee Cyber Talaadada ayaa sidoo kale codsan kara Isniinta Green.
Dabcan, heshiisyada ugu wanaagsani waxay ku yaalaan goobta Wal-Mart. In ka badan 300 oo khaas ah oo internetka ah ayaa la bixiyaa, oo ay ku jiraan 10 ka mid ah heshiisyada ugu caansan ee ka jira Black Friday. Isniintii Caadi waxay ahayd Walmart.com tii ugu badnayd ee gaadiidka ee bishii Disembar laba sano oo isku xigta.